ChimpsAhoy » Design – Agency Work

Just Dance Kids (Exploration)

greg — Thu, 13 Jan 2011 01:14:02 +0000

Beyond the creation of Just Dance 2 key art, our agency wanted to create an extendable system for a range of Just Dance products while maintaining the loud shelf-presence established on Just Dance 1. Our team developed a unified architecture for the brand – what resulted was a system that could guide art creation for the primary product line and extensions like Just Dance Kids. As a result, the Just Dance brand maintains strong shelf presence, is expandable, and holds together within a consistent framework.

Just Dance 2 Key Art

greg — Thu, 13 Jan 2011 00:48:38 +0000

The Just Dance 2 key art was inspired by gig poster design and was adapted to accommodate the client’s communication objectives and messaging hierarchy. The color palette was selected for readability, to communicate premium, and to stand out from the competitive set.

Just Dance Key Art

greg — Tue, 15 Jun 2010 20:45:18 +0000

Inspired by 80s/90s gig-posters, the US Just Dance brand identity utilizes loud-typography and a grid system to create energy and stand out on shelf.

Escape from Land of the Lost

greg — Fri, 26 Jun 2009 03:08:34 +0000

Key art for the Land of the Lost interactive board game. The board game flow follows the movie plotline and four primary environments of the Land of the Lost movie – desert, caves, jungle and mountains – defined by a distinct hue. The project was brought to life by Jeremy Vickery, former Lighting Director at Pixar, and over 30 pages of art direction. The final creative deliverables included a massive Maya render with multiple composited matte paintings.

Creating the key art:

You can play the archived version of the game here:
Land of the Lost

The Logistixs Group Rebrand

greg — Tue, 03 Feb 2009 16:36:56 +0000

The Price is Right Video Game

greg — Thu, 24 Jul 2008 19:53:22 +0000

I’ve been busy to say the least over the past couple months. We are in the home stretch of the creative development for the Price is Right Video Game advertising campaign. Yesterday, we finished up the 10-second commercials to air on the Price is Right TV show. For all of us involved, we got quite an experience dropping Plinko chips, spinning the big wheel, and rigging the Cliffhangers game to pull a video game. Commercials to follow…

In the mean time, we are launching a playable Plinko game this Monday on the official site:
The Price is Right Video Game Site

SUN Interface Design ’08

greg — Tue, 18 Sep 2007 20:56:04 +0000

In cooperation with Microsoft, Southwest Airlines, and Dell, StartUpNation introduced the first ranking of America’s best performing home-based businesses. We built an interactive city featuring houses for every home-based business in the directory.

Welcome to SUN City Sign

greg — Tue, 18 Sep 2007 01:44:32 +0000

Entry scene created for StartupNation’s Home Based 100. 80-layer Photoshop composite with 3D render.

Art Direction/Scene Composite|Greg Orlowski
Sign Modeling|Cimarron Group
Sign Texturing|Brad Prose
Agency|Prizelogic

Detail:

Photography/illustration provided by iStockPhoto.

SUN Houses

greg — Mon, 17 Sep 2007 23:23:11 +0000

Houses created for StartupNation’s Home-Based 100. Users can pick from 30+ houses to represent themselves on an interactive map.

SUN Signage

greg — Mon, 17 Sep 2007 20:39:06 +0000

Signage created to represent different landmarks within a large interactive city.